A conversation with Jerrilynn B Thomas.
Behind every successful woman is a tribe of other successful women who have her back. Aligning your company’s interests, resources, and marketing muscle with other like-minded women-owned companies to accomplish much more than you might be able to do on your own is the smart way to grow your profits. However, finding the right women to collaborate with is a job unto itself. It’s the reason why I decided to create the One Million Woman Link Up.
LinkedIn is a prime source of B2B clients for business and professional women. But it requires finesse to monetize. What women are missing when it comes to LinkedIn is a collaborative approach to harness its economic power. There are over 259 million women on LinkedIn. How many do you interact with on a daily basis? Probably not enough to impact your bottom-line. You can change that by getting involved in the One Million Woman Link Up.
It’s a high profile large scale collaborative marketing project with LinkedIn as the “backdrop” that busy business and professional women from a wide range of industries can plug their businesses into. My vision for the powerhouse business initiative is for it to be the catalyst that changes the way women view and use LinkedIn for business collaboration to grow their sales and support each other so they can build multi-million dollar ventures.
Why spend your valuable marketing hours trying to capture one client at a time when you can secure 10 or more by creating win-win collaborative marketing relationships with complementary business and professional people who can open doors for your business? It’s a proven fact that collaborative business relationships fuel innovation, save time on marketing and cut business costs.
My endgame is to spark collaborative marketing partnerships between 1,000,000 professional, Main Street and virtual business women using LinkedIn. Ladies let’s join forces to increase our leads, brand awareness and influence.